Chicago Wolves WIVES PUCKS

Chicago Wolves players aren’t the only ones who give their best for the organization during February. Their wives and girlfriends devote their time and energy to help Chicago Wolves Charities.

At every home game during the month of February, the Wolves’ wives and girlfriends sold autographed commemorative Valentine’s Day themed pucks to raise money for Chicago Wolves Charities. These pucks were autographed by Chicago Wolves players were available for only a $10 donation. If you were one of the lucky people whose puck was signed in gold, you got to meet that player after the game!

Proceeds benefitted Chicago Wolves Charities, Driven by KIA

Design Strategy: Create a memorable and vibrant Valentine’s Day puck with consistent visual identity for the 2022-23 season.

IDENTITY SYSTEM

WORDMARK (With Background):

TYPOGRAPHY:

COLOR PALETTE:

BACKGROUND:

PUCK ITERATIONS:

FINAL DESIGN:

EVENT PHOTOS

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